Well, Well, Well

Discover Well, Well, Well—the podcast that speaks your wellness language. Wellness is more than trends and workouts—it’s a way of life, and this podcast gets it. Well, Well, Well is your no-BS guide to navigating the highs, lows, and WTF moments of the wellness and fitness industry. Learn from the Experts: Industry leaders and trailblazers share the secrets to their success. Get Inspired: Raw stories and bold takes rekindle your passion for fitness and your business. Feel Seen: You’re not alone in the challenges of entrepreneurship—we’ve got your back. Unwind & Enjoy: 30-60 minutes of laughter, real talk, and surprising “aha” moments. Forget the polished narratives and surface-level tips. We dive into the tough questions, tackle the trends (hello, GLP-1 meds!), and deliver insights with authenticity, humor, and heart. Plus, we bring in voices from beyond fitness—entrepreneurs, mental health advocates, and creatives—to keep things fresh and dynamic. Well, Well, Well is for fitness studio owners, wellness entrepreneurs, and anyone looking for relatable stories, actionable ideas, and a sense of community. Ready to join the conversation? Whether you’re seeking solutions for burnout, insights on consumer trends, or just a good laugh, Well, Well, Well will leave you inspired, entertained, and ready to crush it in your business. Subscribe now and start listening!

Listen on:

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  • Spotify
  • Amazon Music

Episodes

2 days ago

"Everything starts with mission, vision, and values.”
What does it truly mean to lead with heart, cultivate deep community, and build a business that transcends the ordinary? In this special in-person episode of Well, Well, Well, Laura travels to Denver to sit down with Danielle Barbeau, founder of The River Yoga. Discover how Danielle navigated the wild journey of growing a studio (including a hilarious Red Rocks origin story!) and intentionally shaped The River into a powerful "third place" of belonging—a community so strong, some members get it tattooed.
Danielle shares profound insights on evolving as a leader, embracing adaptive challenges, and her non-negotiables for fostering a "people-first" culture that sets studios apart. This is a must-listen for anyone building community in wellness, creating a thriving team, or simply trying to show up with more purpose.

Friday Jun 20, 2025

"We fill their bucket so they can go back and fill their clients' buckets." 
In this insightful episode of Well, Well, Well, host Laura Munkholm welcomes Amy Boone Thompson, CEO and owner of IDEA Health and Fitness Association. With over three decades of experience, Amy offers her unique perspective on the dramatic evolution of fitness coaches, instructors, and trainers.
They discuss the rise of hybrid professionals, the adoption of a holistic approach to client well-being, and the exciting trend of fitness professionals becoming entrepreneurs—a shift greatly accelerated by the pandemic. Amy shares invaluable advice for studio and gym owners on retaining talented teams, emphasizing the importance of culture, professional growth, and benefits. Tune in for a forward-looking discussion on the emerging intersection of medicine and fitness, and how professionals can navigate this new frontier.

Thursday Jun 05, 2025

"A good exit strategy is just good business strategy."Thinking about selling your studio one day? Even if it's years down the road, this episode of Well, Well, Well is a must-listen. Laura Munkholm chats with Mitch McGinley, a former yoga studio owner who has now brokered over 60 sales and $10 million in transactions. Mitch pulls back the curtain on the emotional and logistical rollercoaster of selling a wellness business. He shares candid, actionable advice on why good business is good exit planning, how to start strategizing now, and what it actually takes to secure that future payday. 
From landlord hurdles to financial prep, get the clear-headed perspective and tools you need, no matter your current stage. Don't miss this crucial conversation!
🔗 Learn more or connect with Mitch at boutiquefitnessbroker.com

Thursday May 22, 2025

“We’re seeing a cultural expansion of wellness — it’s not just about green juice or meditation anymore. Your relationships are wellness, too.”
In this provocative and powerful episode, Laura Munkholm sits down with Jackie Wilf, the driving force behind business development at Arya, one of the most disruptive and fast-growing brands in the sexual wellness space. Together, they unpack how Arya is redefining what it means to invest in relationship wellness—and why that matters more than ever. From brand-building and taboo-breaking marketing to data-driven intimacy powered by AI, this episode explores how Arya is closing the connection gap for couples, especially overwhelmed millennial women navigating work, motherhood, and modern partnership.
Whether you're in the wellness industry or just want a deeper understanding of how tech and empathy are changing the intimacy landscape, this conversation will stay with you.

Thursday Apr 17, 2025

 "We take away the intimidation factor."
How do you turn a single fitness studio into a nationwide franchise—and reinvent the game all over again? Laura Munkholm sits down with Allison Beardsley, founder of Club Pilates and Red Light Method, to reveal the highs, lows, and hard-earned lessons of scaling a wellness empire.
From overcoming a tough childhood in Kentucky to pioneering one of the biggest names in boutique fitness, Allison shares the mindset, strategy, and resilience it takes to build—and sell—a thriving franchise. They unpack the power of culture in business, the key to high-impact sales training, and why accessibility is the future of fitness. Plus, Allison dives into her latest venture, Red Light Method, and how personal wellness fuels professional success.
If you’re an entrepreneur, fitness leader, or just love a behind-the-scenes success story, this episode is packed with powerful insights. Tune in now!

Monday Mar 10, 2025

"Your body is the vehicle for a joyous life."What if the secret to productivity, mental clarity, and lasting fitness isn’t pushing harder—but recovering smarter? In this episode, Laura Munkholm sits down with Beth Bishop, owner of The Phoenix Effect, to reveal how movement can be your greatest tool for mental health, resilience, and personal growth.
Beth dives deep into the reality of burnout (hint: it’s not about overworking but under-recovering), the power of small steps in fitness, and why creating a safe space is key to transformation. Plus, she shares surprising nervous system hacks, like how dancing and a simple sigh can shift your entire state.
Tune in for game-changing insights to reshape how you move, recover, and thrive.

Friday Mar 07, 2025

 "Growth demands discomfort. Are you ready to level up?"
What does building a thriving fitness brand in a competitive industry really take? Laura Munkholm sits down with Meghan Kinsey, founder of Motivate, to uncover the untold challenges of entrepreneurship—scaling a business without losing its soul, turning competition into collaboration, and using intuition to drive success.
Meghan shares hard-won insights on client engagement, the power of community, and surprising lessons from politics that can transform how you lead. Plus, we dive into bold predictions for the future of wellness—and why intimacy, not just expansion, will define the next wave of boutique fitness.
Tune in for an unfiltered look at building, scaling, and sustaining a fitness empire!

Wednesday Mar 05, 2025

Meet your host, Laura Munkholm. President and co-founder of Walla and long-time wellness aficionado, Laura takes Well, Well, Well beyond surface-level advice to uncover the raw, real, and hilarious side of wellness entrepreneurship. We ask the questions others won’t, tackle topics no one talks about, and keep it refreshingly human. From GLP-1 meds to mental health, luxury wellness to burnout, we balance depth with humor and leave the fluff behind.

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